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Reward attention & earn the right to be heard

Updated: Jan 4

Generic spamming adds nothing to the exchange, in fact, it detracts from it by stealing time & attention.

Instead of stealing with brute force messages about what you want people to do or buy, consider contributing by paying attention to the problems of those you seek to serve.

Find out what people want, and how they want it and work out how your offer talks to that. Once you are inhabiting their world and seeing their problems as they do, you can invite them to come and play, and they'll want to come along.

"No one wants one more spam email, but we all want our problems fixed.

Until it talks to our desires, you haven't motivated us to hear your message yet"

- Harris' Razor


Thank you for taking the time to read and for investing in better thinking.

If you would like to discuss any of the concepts further you can do so by emailing or by clicking here to book a call.

If you enjoyed this article or found it worthwhile, please consider sharing it by clicking on the links below.

Until then, Onward & upward, Jake


Ok so that's the end of the blog. And you got to the bottom and you're reading this really hard to read, tiny text - I think that's interesting.

That tells me that maybe you're looking for something else to read. Something else that I haven't written yet, or haven't made a video for. And that's great, because I'm always creating new content for Small & Micro Business owners to help them grow - so all you need to do is ask me a question or tell me what you'd like me to write about!

Generally, I create content that's relevant to Small & Micro Business Owners and their teams on the topics that help them get more out of their business - Time Management, Sales, Growth, Marketing, Pricing, Mindset, Leadership, Team development and all the other good stuff. If you've got something else though, don't be shy, let me know.

I love a good random email, so feel free to hit me up with one and I'll see if I can answer your questions in blog or vid form.

The contacts in the section above or the contact form should do the trick.

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